Last updated: 14th February 2026
This Privacy Policy explains how Rave Coffee, as the data controller, collects, uses, and protects your personal information when you visit our website, purchase our products, or interact with us in any other way.
We are committed to respecting your privacy and protecting your personal information in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data protection laws.
1. Who we are
Rave Coffee Ltd, registered in the United Kingdom and with our registered office at Rave Coffee HQ, Southgate House, Phoenix Way, Cirencester, England, GL7 1QG.
Company number: 7384599
✉️ info@ravecoffee.co.uk
☎️ 01285 651884
2. What personal information we collect
2.1 Information you provide us
We may collect information from you directly when you:
- Place an order with us.
- Create an account or subscription.
- Contact us via phone, email, WhatsApp or contact form on our website about us or our products.
- Participate in promotions either on our social media or website.
- Sign up for our email marketing or other notifications.
- Join our loyalty programme.
- Interact with us on social media by following us, leaving comments or sharing our content.
- Otherwise provide it to us.
If you receive a coffee gift from a friend or family member, we will be provided with your name and delivery address by the person making the gift. For gifted coffee subscriptions we will be provided with your email address as the recipient of the subscription gift.
2.2 Information collected through cookies
We may collect information about you from other sources and about how you interact with both our website and our marketing communications in order to analyse and improve our website, services, and overall customer experience. With your permission, we may use this information to serve you personalised online advertisements on other websites about products which we think will be of interest to you. We may also receive information about you from social media platforms, such as when you interact with us on those platforms or access our social media content.
We (and our partners) use cookies and similar technology to collect this information. Cookies are small text files placed on your device when you visit a website - please see our Cookies Policy for information on how we use cookies and similar tracking technology for these purposes and how you can exercise your preferences regarding how cookies are used.
The information that we collect in this context includes:
- Information about your use and navigation on our websites.
- Information about your device (device identifiers).
- Information about your interactions with our marketing communications (including mobile advertising identifiers).
- Other data such as IP address, city, country and region.
2.3. Types of personal information we collect
- Identify Data - your name and title.
- Contact Data - email address, postal address and phone number (if provided).
- Order Data - purchase or account history.
- Information relating to your loyalty programme account (if you have one), including your total spend and the number of reward points earnt and redeemed.
- Payment Data - limited payment details (processed securely via third-party providers; we do not store full card details).
- Technical Data - user journeys on our website, cookie tracking, IP addresses and viewing history.
- Customer Service Data - call recordings or any information relating to compliments, complaints or queries.
- Marketing and Communications Data - marketing preferences and records of consent, where appropriate.
2.4. Information collected via CCTV at our premises
When you visit our premises, we operate a limited number of CCTV cameras for the purposes of site security, safety, and the prevention and detection of crime. CCTV may capture images of visitors to our premises, including customers visiting our café or car parks. CCTV footage is routinely only stored for a limited time; we will only retain footage for longer than this is if it relates to an ongoing investigation.
We provide information about the use of CCTV at our premises through on-site signage. If you would like further information about our use of CCTV, please contact us using the details set out in section 11 below.
3. How we use your personal information and lawful basis
3.1 How we use your information
- To process and fulfil your orders.
- To manage your account and subscriptions.
- To communicate with you about your orders, enquiries, or notify you of a prize win, if you have entered and won a competition.
- To send marketing communications by email and post about our products and services.
- To operate and administer our customer loyalty scheme, including tracking points and rewards.
- To administer promotions and competitions that you choose to enter.
- To fulfil your gifted coffee purchase or subscription (where you receive coffee as a gift).
- To invite you to leave feedback or reviews via trusted third-party review platforms, helping us improve our products and service.
- To analyse and improve our website, services, and overall customer experience.
- To comply with legal, regulatory, and tax obligations.
3.2 Lawful basis for processing your personal information
We rely on the following legal grounds under the UK GDPR for processing your personal information:
- Performance of the contract - to fulfil and manage your orders, subscriptions and deliveries.
- Legitimate interests - we rely on the fact that we have legitimate business interests in carrying out certain data processing activities that help us to operate effectively and improve our products and services. provided that we consider in each case that this legitimate interest of ours is not outweighed by your privacy and other rights. We rely on legitimate interests to administer your participation in our customer loyalty scheme, improve our services (for example through analysis of website traffic patterns), prevent fraud, when we invite you to leave a review and when we send you relevant postal marketing communications (you can opt out of receiving such postal marketing at any time by contacting us at info@ravecoffee.co.uk).
- Consent - we rely on consent for email marketing (you can withdraw your consent at any time by clicking the unsubscribe link in each marketing email we send or by contacting us directly).
- Legal obligation - we may process personal information as necessary to comply with our legal obligations.
4. How we share your personal information
We may share your personal information with the following types of organisation in connection with the purposes described in 3.1 above:
- Trusted third-party service providers. We work with carefully selected service providers that carry out certain functions on our behalf. These service providers can only use your information in accordance with our instructions (to provide their services) and they are contractually required to keep our customer data secure. For example, we use a service provider called Shopify and their consumer platform 'Shop' to manage our online orders, payment processing and customer account database. Shopify also provides us with data analytics and services.
- Professional advisers, including lawyers and accountants.
- Online platforms such as social media (such as Facebook) or ad tech companies (such as Google) that we partner with to serve you tailored online advertising and for analytic purposes. These partners have their own privacy policies and consent mechanisms for their customers which you should read carefully, in addition to Rave's controls.
- Government and law enforcement authorities if we are required to share your information by law (or we may also share your information when it has been requested by the authority and where we are permitted to disclose it under applicable laws).
- Service providers and future owners of our business when we restructure, sell, or transfer our business (or a part of it), for example in connection with a takeover or merger.
We never sell your personal information.
5. International data transfers
UK law restricts transfers of personal information to organisations located outside the UK. Individuals' rights concerning their personal information must be protected when their data is transferred from the UK to countries which may not have as strong data protection laws as those in the UK.
Some of our third-party service providers (described in section 4 above) may operate outside the UK. Where personal information is transferred internationally to these service providers, we generally ensure that it is transferred to countries with laws that have an equivalent level of data protection the UK (e.g. Canada). Where the county in which our service provider operates done not have equivalent data protection laws, we ensure that appropriate safeguards are in place to protect you information, such as Standard Contractual Clauses approved by the UK government.
6. Data security
We use appropriate technical and organisational measures to protect your personal information from loss, misuse, and unauthorised access. These include secure servers, encryption and access controls.
7. How long do we keep your personal information for?
We will retain your personal information for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required or permitted by law. Retention periods are determined based on specific criteria, including legal, operational, and business requirements.
Typically, this means:
- Promotions and competitions: By placing an order or interacting with our social media for a promotion or competition, we will retain it only for as long as necessary to administer the promotion and comply with any legal obligations.
- Marketing communications: If you have opted in to receive marketing communications, we will retain your information until you withdraw your consent/unsubscribe. We are required to retain a record of the fact that you have opted out of receiving marketing communications to ensure that you are not contacted by us in the future.
- Orders and payments: Personal information related to transactions, such as order and payment information, will generally be retained for up to six years to meet accounting, tax and audit obligations.
We regularly review our data retention practices to ensure compliance with the UK GDPR and that personal information is not kept for longer than necessary.
8. Your rights
Under UK data protection laws, you have the right to:
- Access and receive a copy of your personal data.
- Request correction of inaccurate personal data.
- Request deletion of your personal data, where it is being processed unlawfully and in certain other circumstances.
- Object to the processing of your personal data in certain circumstances (e.g. ask Rave to stop sending you direct marketing communications).
- Restrict our use of your personal data in certain situations.
- Have us transfer or 'port' a copy of some of your data to another organisation.
- Withdraw your consent at any time, where our use of your information is based on your consent.
- Lodge a complaint with the Information Commissioner's Office (ICO): www.ico.org.uk/
To exercise any of these rights, contact us at info@ravecoffee.co.uk.
To opt out of receiving our direct marketing communications, you can also follow the instructions contained within each marketing communication.
9. Complaints
If you have a complaint regarding how we have handled your personal information, we ask you contact us in the first instance and we will seek to resolve your complaint.
Please call or email us using the contact details in section 11 below, setting out your relationship with Rave (e.g. employee, customer, supplier) and the nature of your complaint. If we need supporting information (for example to verify your identity), we will request this.
We will acknowledge your complaint within 30 days, keep you informed or progress and will provide you with an outcome as soon as possible without undue delay.
10. Change to this privacy policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
11. Contact us
If you have any questions about this policy or about the use of your personal information, please contact us at:
Email ✉️ info@ravecoffee.co.uk
Phone ☎️ 01285 651884
WhatsApp 📱 +44 7535 017079
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